We are excited to share the results of last year’s SHOP LOCAL, LIVE LOCAL campaign in support of the Book Industry Charitable Foundation (Binc) and independent bookstores. In 2022, publisher AdventureKEEN and indie bookstores raised $9,670 for Binc. A matching $9,670 is currently being dispersed and mailed to all participating independent bookstores.
For the past five years, the SHOP LOCAL, LIVE LOCAL program has matched the 3% store rebates for a donation to Binc; to date, nearly $30,000 has been raised. Binc has put that money to good use by directly supporting bookstores with various needs nationwide.
Starting this year, changes to the SHOP LOCAL, LIVE LOCAL programwill make room for an even more significant impact in 2024. Going forward, AdventureKEEN will donate a percentage of the company’s overall indie bookstore profits to Binc. This move will allow us to give a larger donation to Binc each year without the need for complex bookstore enrollment procedures.
AdventureKEEN will continue our SHOP LOCAL, LIVE LOCAL mission across our entire brand and family of imprints. We are committed to providing stores with great resources on how to be regionally minded and support local outdoor and nature initiatives.
The Book Industry Charitable Foundation (Binc) is a 501(c)(3) nonprofit organization that coordinates charitable programs to strengthen the bookselling and comic bookstore retailing communities. Established in 1996, the core program provides assistance to bookstore and comic bookstore owners and their employees who have demonstrated financial needs arising from severe hardship and/or emergency circumstances. Support for the Foundation’s programs and services comes from all sectors of the book and comic industries. Additional information can be found at bincfoundation.org.
Through SHOP LOCAL, LIVE LOCAL, AdventureKEEN hopes to help readers find new outdoor activities and to reinforce the importance of shopping locally. The program aims to enlarge the scope of support to Binc. AdventureKEEN understands, emotionally and financially, the operational challenges and intrinsic rewards of selling books and Binc’s role in helping booksellers. AdventureKEEN is incredibly grateful for the opportunity to donate to Binc again this year.